How to create a SEO plan for your small business
Ahead start to understanding SEO:
What would you do if you wanted to find a piece of information—a product, a description, a statistic or a fact? You would immediately go to your search engine, enter a term or phrase, and click for results. Within a few seconds, the information would be at your finger tips. A reference to thousands of pages would come into sight, and all you’d have to do is to scan through those results and extract what you want.
This is what a layman understands by the term “search engine modules,” but it tends to be little more complicated. Search engine software uses algorithms to find and collect information from the web. The information is a keyword or phrase that is analyzed against the content of the web page, its URL, the code that makes it up, and links to and from it. This information is indexed and stored in the database. When you browse for
information, the search engine will examine what it has stored in the back-end data and retrieve results that match the search term the user has entered. Crawlers, spiders or web robots are the agents who collect information about the web page.
What would you do if you wanted to find a piece of information—a product, a description, a statistic or a fact? You would immediately go to your search engine, enter a term or phrase, and click for results. Within a few seconds, the information would be at your finger tips. A reference to thousands of pages would come into sight, and all you’d have to do is to scan through those results and extract what you want.
This is what a layman understands by the term “search engine modules,” but it tends to be little more complicated. Search engine software uses algorithms to find and collect information from the web. The information is a keyword or phrase that is analyzed against the content of the web page, its URL, the code that makes it up, and links to and from it. This information is indexed and stored in the database. When you browse for
information, the search engine will examine what it has stored in the back-end data and retrieve results that match the search term the user has entered. Crawlers, spiders or web robots are the agents who collect information about the web page.
What is SEO?
Search engine optimization sets up your website in such a way that search engines like Google, Yahoo, Ask, etc. will rank it according to the organic keyword used. It’s a small modification to part of your website. Alone, the impact of SEO is minimal, but with combined effect of other optimizations, you could have a noticeable effect on your site’s user experience and performance in organic search results. SEO magnifies your website’s visibility in search engines rankings.
75% of users never scroll past the first page of search results
FULL STORY ==>> https://www.zoho.com/…/how-to-create-a-seo-plan-for-your-sm…
FULL STORY ==>> https://www.zoho.com/…/how-to-create-a-seo-plan-for-your-sm…
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